claycraftindia.com revenue estimates

Estimates are based on reliable SEO data indicating approximately 61 organic search visitors per month. Paid search traffic is estimated at 10 visitors per month, reflecting a conservative ratio typical for niche ecommerce sites in India with limited paid advertising presence. Total monthly traffic (organic + paid + direct + social + referral) is projected at 120, assuming modest direct, social, and referral contributions based on industry benchmarks for small, specialized online retailers. Monthly revenue is estimated at $2,200 USD (approx. ₹180,000 INR), derived by applying a 1.5% conversion rate (aligned with industry averages for home and kitchen ecommerce in India) and an average order value of $120 USD (based on product pricing and mix observed on the website and industry norms for premium tableware). The primary currency is INR, as indicated by the company's financial reporting and Indian market focus. The industry is ceramic tableware and kitchenware, with Clay Craft India positioned as a premium domestic brand with growing export ambitions. These estimates consider the store's maturity, brand recognition in India, premium market positioning, and typical traffic composition ratios for similar ecommerce stores in the region, using publicly available data and ecommerce performance metrics for calibration.