easytiles.nl revenue estimates

Estimates derived from web research on easytiles.nl, revealing a Dutch e-commerce store specializing in ceramic and porcelain tiles with product prices ranging from €20-€100 per square meter, indicating mid-range market positioning for home renovation customers primarily in the Netherlands and Europe. Industry benchmarks for home improvement e-commerce (e.g., average conversion rates of 2-3%, AOV of €200-300, traffic composition with 40% organic, 15% paid, 25% direct, 10% referral, 10% social from sources like ecommerce performance metrics and public Shopify/Dutch store analyses) were applied. Store maturity assessed as established (multi-year domain with broad product catalog, contact info, and Dutch-focused shipping), suggesting moderate brand recognition and domain authority around 30-40 based on similar niche sites. Typical ratios adjusted for geographic focus on Netherlands (high direct traffic from locals), SEO visibility inferred from category pages likely ranking for terms like 'tegels kopen', yielding ~4,500 organic visitors. Paid traffic estimated lower due to niche; total traffic scaled to 12,000 using benchmarks for similar €50k-€100k revenue stores. Revenue calculated as total traffic × conversion rate × AOV, converted to USD at average EUR rate.