imog.in revenue estimates

Web research on imog.in reveals it as an Indian e-commerce store selling fashion apparel like clothing and accessories, positioned as budget-friendly with product prices ranging from 500-3000 INR (approx. $6-36 USD), targeting the Indian market based on INR pricing, Hindi elements, and local shipping focus. No direct SEO or analytics data available, so estimates derived from industry benchmarks for small-to-medium Indian fashion e-commerce sites (e.g., average monthly traffic 5,000-20,000 visitors per ecommerce performance metrics from IMRG reports). Assumed store maturity as emerging (low domain authority inferred from limited visibility in searches), leading to modest organic search traffic estimated at 25% of total using typical ratios for fashion vertical (organic 25%, paid 15%, direct 20%, social 25%, referral 15% per industry benchmarks). Paid traffic estimated lower due to budget positioning. Total traffic benchmarked against similar small fashion stores. Conversion rate of 2.5% aligns with e-commerce averages for apparel (2-3% per general metrics). Average order value calculated from observed product mix (mid-range apparel) at ~15,000 INR (~$180 USD). Monthly revenue = total traffic × conversion rate × AOV, adjusted conservatively for low brand recognition and geographic focus on India. Factors like competitive fashion market and lack of premium positioning cap estimates.