meharpunjabdesigns.com revenue estimates

Estimates derived from web research on the store's website revealing a niche e-commerce site selling traditional Indian jewelry, bridal wear, choora, lehengas, and accessories priced from $48 to $250 AUD, targeting Australian customers with Punjabi/Indian ethnic focus. Assumed small store maturity (newer domain, limited brand recognition) and budget-to-midrange positioning based on product mix and pricing. Industry benchmarks for fashion/jewelry e-commerce used: average total monthly traffic for similar small niche stores ~3,000-5,000 visitors; traffic composition ~35% organic, 10% paid search, 30% direct, 15% social (Instagram viral mentions noted), 10% referral per ecommerce performance metrics. Domain authority estimated low (niche, no major SEO visibility), yielding modest organic rankings. Conversion rate at 2.2% reflects jewelry vertical benchmarks (1.5-3% for small ethnic fashion sites). Average order value calculated from sampled products (~$48-$250, weighted average ~AUD 160 or ~USD 105, adjusted upward to USD 120 for multi-item bridal buys). Monthly revenue = total traffic × conversion rate × AOV, converted to USD using standard AUD/USD rates. Geographic focus on Australia incorporated via lower traffic scale vs. global sites, per publicly available e-commerce data.