raremasculinity.gumroad.com revenue estimates

Estimates derived from web research on Gumroad platform performance, industry benchmarks for digital product stores, and ecommerce performance metrics for niche creators. Gumroad's parent site shows high direct traffic (around 50-58%) with organic at lower shares, applied proportionally to small stores which typically see 20-30% organic, 5-10% paid, 40-50% direct, 10-15% referral/social based on digital goods benchmarks. Total traffic estimated low (500-1,000 monthly visitors) due to niche focus, new/mature creator store indicators, and lack of broad SEO visibility signals. Conversion rate uses Gumroad average of 2-3% for digital downloads, adjusted from first-time seller benchmarks showing up to 22% uplift but averaged down for realism. AOV set at $50 from typical digital product pricing mix in self-improvement vertical (e-books/courses $20-100). Revenue calculated as total traffic × conversion rate × AOV, positioning as premium digital niche with US-centric audience. Store maturity inferred as mid-tier creator via product focus on rare masculinity themes, with geographic emphasis on English-speaking markets.