Moderate 2-4 days 12 steps

Adobe Commerce to Big Cartel Migration Guide

Adobe Commerce
Big Cartel

This guide walks you through migrating from Adobe Commerce to Big Cartel, helping artists and small businesses transition from an expensive enterprise platform to an affordable, artist-focused solution.

Adobe Commerce to Big Cartel Migration Guide

A step-by-step guide to migrate from Adobe Commerce to Big Cartel's artist-focused platform while preserving essential product data and customer information.

1

Assess Product Catalog and Choose Big Cartel Plan

Review your Adobe Commerce product catalog to determine how many products you'll migrate. Since Big Cartel limits products by plan (50 for Gold $9.99/mo, 500 for Platinum $19.99/mo), prioritize your best-selling or most important items if you exceed these limits.

2

Export Product Data from Adobe Commerce

Use Adobe Commerce's built-in export functionality to generate CSV files containing product information, including names, descriptions, prices, and images. Access System > Data Transfer > Export to create comprehensive product data files that can be manually imported into Big Cartel.

3

Set Up Your Big Cartel Store

Create your Big Cartel account and configure basic store settings including store name, currency, and shipping zones. Choose from Big Cartel's artist-focused themes and customize your storefront to match your brand aesthetic before importing products.

4

Manually Import Products and Images

Since Big Cartel doesn't support automated CSV imports, manually add each product using the exported Adobe Commerce data as reference. Upload product images one by one and configure pricing, inventory, and product variants within Big Cartel's simplified product management interface.

5

Configure Payment and Shipping Settings

Set up Big Cartel's integrated payment processing through Stripe or PayPal, which is simpler than Adobe Commerce's complex payment gateway configurations. Configure flat-rate shipping options that align with Big Cartel's streamlined shipping management system.

6

Test Store Functionality and Go Live

Thoroughly test your Big Cartel store by placing test orders to verify payment processing, shipping calculations, and email notifications work correctly. Once satisfied, update your domain DNS settings to point to Big Cartel and announce the migration to your customers.

Adobe Commerce to Big Cartel Migration Guide

A comprehensive migration process for artists and makers moving from Adobe Commerce to Big Cartel's affordable platform. This guide addresses the significant platform differences and helps streamline your product catalog for Big Cartel's artist-focused environment.

1

Export Data from Adobe Commerce

2-4 hours

Access Adobe Commerce Admin Panel and export your product catalog, customer data, and order history using the built-in export tools. Navigate to System > Data Transfer > Export to generate CSV files for products, customers, and orders. Use the API endpoints to extract additional data like product images, categories, and custom attributes that may not be included in standard exports.

Tips:
  • • Export products in small batches to avoid timeout issues
  • • Include all product images in your export
  • • Document custom attributes and fields for reference
Important:
  • • Big Cartel has a 50 product variant limit per product
  • • Many Adobe Commerce features won't transfer to Big Cartel
2

Audit and Simplify Product Catalog

4-8 hours

Review your exported product data and consolidate variants to fit Big Cartel's 50 variant limit per product. Identify which products are essential for your artist business and prioritize them for migration. Group similar products and reduce complex variant combinations (size, color, material) to simpler options that align with Big Cartel's limitations.

Tips:
  • • Focus on your best-selling products first
  • • Combine similar variants where possible
  • • Create separate products instead of variants when needed
Important:
  • • You may need to eliminate many product variants
  • • Complex bundled products won't work in Big Cartel
3

Create Big Cartel Account and Select Plan

30 minutes

Sign up for Big Cartel at bigcartel.com and choose the appropriate plan based on your simplified product count. The free plan supports up to 5 products, while paid plans range from $9.99/month (25 products) to $19.99/month (300 products). Review the plan features to ensure they meet your basic e-commerce needs as an artist or maker.

Tips:
  • • Start with a lower plan and upgrade as needed
  • • Consider the Gold plan for custom domain support
  • • Take advantage of the free trial period
Important:
  • • Big Cartel has limited built-in marketing features
  • • No abandoned cart recovery on lower plans
4

Choose and Customize Theme

2-3 hours

Browse Big Cartel's theme gallery and select a theme that showcases your artistic products effectively. Most themes are free, with some premium options available for $50-100. Customize your chosen theme by uploading your logo, adjusting colors to match your brand, and configuring the layout to highlight your best work.

Tips:
  • • Choose themes optimized for visual products
  • • Test theme responsiveness on mobile devices
  • • Keep customization simple and brand-focused
Important:
  • • Limited theme customization compared to Adobe Commerce
  • • Advanced CSS knowledge required for deep customization
5

Import Products Manually

1-2 hours per 10 products

Big Cartel doesn't support automated CSV imports, so you'll need to manually add each product through the admin interface. Create products one by one, uploading high-quality images, writing compelling descriptions, and setting up your simplified variant structure. Focus on SEO-friendly product titles and detailed descriptions that appeal to your artistic audience.

Tips:
  • • Use high-resolution product images
  • • Write detailed, story-driven product descriptions
  • • Set up inventory tracking from the start
Important:
  • • Manual entry is time-consuming for large catalogs
  • • No bulk import tools available
6

Configure Payment Processing

1 hour

Set up payment processing through Big Cartel's integrated options including Stripe, PayPal, and Square. Big Cartel doesn't charge additional transaction fees beyond what the payment processors charge. Configure your preferred payment methods and test the checkout process to ensure smooth transactions for your art customers.

Tips:
  • • Enable multiple payment options for customer convenience
  • • Set up PayPal for international customers
  • • Test payments with small amounts first
Important:
  • • Fewer payment gateway options than Adobe Commerce
  • • Some international payment methods may not be available
7

Set Up Shipping Configuration

1-2 hours

Configure shipping rates and methods suitable for your art products, considering factors like fragile items, size variations, and international shipping. Big Cartel offers flat rate shipping, calculated shipping, and free shipping options. Set up different shipping zones and rates based on your typical customer locations and product dimensions.

Tips:
  • • Create shipping profiles for different product types
  • • Consider offering local pickup for nearby customers
  • • Factor packaging costs into shipping rates
Important:
  • • Limited advanced shipping rule capabilities
  • • No automatic dimensional weight calculations
8

Configure Tax Settings

30-45 minutes

Set up tax collection based on your business location and where you're required to collect sales tax. Big Cartel provides basic tax configuration options including state-based tax rates and the ability to include or exclude tax in product prices. Configure tax settings for your primary sales regions and ensure compliance with local tax requirements.

Tips:
  • • Research tax requirements for your state/country
  • • Set up tax-inclusive pricing if appropriate for your market
  • • Keep records of tax configuration for accounting
Important:
  • • Limited advanced tax rule capabilities
  • • May need external tax software for complex requirements
9

Migrate Essential Content and Pages

2-3 hours

Manually recreate important pages like About, Artist Statement, Shipping & Returns, and Contact information in Big Cartel's page editor. Focus on content that tells your artistic story and builds trust with potential customers. Optimize content for Big Cartel's simpler page structure while maintaining your brand voice and essential business information.

Tips:
  • • Keep page content concise and visually appealing
  • • Include your artistic process and inspiration
  • • Add contact information and social media links
Important:
  • • Limited page customization options
  • • No blog functionality on lower plans
10

Handle Customer Migration

1-2 hours

Big Cartel doesn't support customer account imports, so existing customers will need to create new accounts when they make their next purchase. Prepare a communication strategy to inform your existing customers about the platform change and any new account requirements. Consider offering a discount code to encourage customers to make their first purchase on the new platform.

Tips:
  • • Email customers about the platform change
  • • Offer incentives for first purchases on new platform
  • • Provide clear instructions for account creation
Important:
  • • Customer purchase history won't transfer
  • • No customer account import functionality
11

Set Up Domain and Redirects

1-2 hours

Configure your custom domain to point to your Big Cartel store (requires Gold plan or higher) or use the provided bigcartel.com subdomain. If using a custom domain, update DNS settings and set up basic redirects from your old Adobe Commerce URLs to corresponding Big Cartel pages. Focus on redirecting your most important product and category pages.

Tips:
  • • Set up 301 redirects for SEO preservation
  • • Update DNS TTL settings for faster propagation
  • • Test domain configuration thoroughly
Important:
  • • Custom domains require paid plans
  • • Limited redirect capabilities compared to Adobe Commerce
12

Test and Launch

2-3 hours

Thoroughly test your Big Cartel store by placing test orders, checking all payment methods, and verifying shipping calculations. Test the mobile experience since many art customers browse on mobile devices. Review all product pages, images, and descriptions for accuracy before announcing the launch to your customer base.

Tips:
  • • Test checkout process on multiple devices
  • • Verify all product images display correctly
  • • Check email notifications and receipts
Important:
  • • Limited testing tools compared to Adobe Commerce
  • • Some features may work differently than expected

What will be migrated

products
Products, descriptions, SKUs, prices, images. Variants: Adobe Commerce supports Unlimited vs Big Cartel's 50.
customers
Customer contact info, addresses, marketing preferences transfer. Passwords must be reset for security.
orders
Order history for reference. Consider importing last 3-6 months for customer service.
categories
Product categories transfer but may need restructuring for Big Cartel.
blog posts
Blog content requires manual migration. Preserve SEO metadata and publish dates.
reviews
Product reviews require migration tools or review apps that work on both platforms.
discount codes
Discount codes must be manually recreated in Big Cartel.
custom fields
Adobe Commerce custom fields can map to Big Cartel equivalents but require manual configuration.
redirects
URL redirects must be manually created in Big Cartel to preserve SEO.
gift cards
Active gift card balances need manual transfer or recreation in Big Cartel.

Post-migration verification checklist

Verify these items after your Big Cartel store is live.

All products display correctly Critical

Browse catalog and verify images, prices, descriptions

Product variants work properly Critical

Test variant selection and inventory

Inventory levels are accurate Critical

Compare with Adobe Commerce export data

Checkout completes successfully Critical

Complete full test purchase with real payment

All payment gateways process correctly Critical

Test each configured payment method

Shipping calculations are accurate Critical

Test multiple addresses and zones

Tax calculations match expectations Critical

Verify for different locations

Customer accounts work

Test login, registration, password reset

Email notifications send Critical

Check order confirmations, shipping notices

301 redirects from Adobe Commerce work Critical

Test key URLs redirect correctly

SEO metadata preserved

Check meta titles and descriptions

Mobile site displays properly

Test on various devices

Site speed is acceptable

Compare performance to Adobe Commerce

Analytics tracking active

Verify Google Analytics data collection

No 404 errors Critical

Monitor Google Search Console

Common challenges and solutions

Key questions and answers for businesses migrating from Adobe Commerce to Big Cartel, covering the unique considerations of moving from an enterprise platform to an artist-focused solution.

How long does it typically take to migrate from Adobe Commerce to Big Cartel?
Migration from Adobe Commerce to Big Cartel typically takes 1-2 weeks due to the significant platform differences and manual data entry required. The timeline depends heavily on how many products you're migrating and whether they fit within Big Cartel's plan limits (50 or 500 products).
Will I lose my search engine rankings when migrating to Big Cartel?
You'll likely experience some SEO impact since Big Cartel has limited SEO customization compared to Adobe Commerce's extensive SEO capabilities. Plan to implement 301 redirects and update your URL structure, though Big Cartel's simpler SEO tools may limit your optimization options.
Can I transfer my order history and customer data from Adobe Commerce to Big Cartel?
Big Cartel doesn't support importing order history or customer accounts from Adobe Commerce. You'll need to maintain access to your Adobe Commerce data for historical records, and customers will need to create new accounts on your Big Cartel store.
What Adobe Commerce features will I lose when switching to Big Cartel?
You'll lose most enterprise features including advanced inventory management, complex product configurations, multi-store capabilities, and extensive customization options. Big Cartel focuses on simplicity with basic product listings, simple checkout, and limited payment options compared to Adobe Commerce's comprehensive feature set.
Are there alternatives to my Adobe Commerce extensions and apps on Big Cartel?
Big Cartel has very limited third-party integrations compared to Adobe Commerce's extensive marketplace. Most advanced functionality from Adobe Commerce extensions won't be available, as Big Cartel focuses on core e-commerce features for small businesses and artists.
How much downtime should I expect during the migration?
You can minimize downtime by building your Big Cartel store while Adobe Commerce remains live, then switching DNS when ready. The actual cutover can be completed in a few hours, though you may experience brief interruptions during the domain transfer process.
How do I test my Big Cartel store before going live?
Big Cartel provides a preview mode where you can test your store functionality before publishing. However, testing options are limited compared to Adobe Commerce's staging environments, so focus on testing core functions like product display, checkout process, and payment processing.
Will my Adobe Commerce theme work on Big Cartel?
Adobe Commerce themes are not compatible with Big Cartel and cannot be transferred. You'll need to choose from Big Cartel's selection of pre-built themes and customize within their limited design options, which is much more restrictive than Adobe Commerce's theme flexibility.
What's the cost difference between Adobe Commerce and Big Cartel?
The cost savings are dramatic - you'll go from Adobe Commerce's $2,000+ monthly fees to Big Cartel's $9.99-$19.99 monthly plans. However, this lower cost comes with significant feature limitations and product count restrictions that may not suit all businesses.
How do I handle operations during the migration period?
Keep Adobe Commerce running for orders while building Big Cartel, but avoid major inventory updates during the transition. Plan the cutover during low-traffic periods and have a communication plan ready for customers about the new platform and any changes to their shopping experience.
Can I migrate customer reviews from Adobe Commerce to Big Cartel?
Big Cartel doesn't have a built-in review system, so you cannot transfer customer reviews directly. You may need to use third-party review platforms or consider manually showcasing key testimonials as part of your product descriptions or content.
What should I consider before making this migration?
Ensure your business model fits Big Cartel's limitations - you must have fewer than 500 products and simple product needs. This migration makes sense primarily for artists and makers who want to drastically reduce costs and don't need Adobe Commerce's advanced features.

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