artofkits.myshopify.com revenue estimates

The estimates are based on web research, industry benchmarks, and ecommerce performance metrics for niche apparel stores specializing in retro sports kits. The store's product mix, pricing (average $70–$100 per kit), and brand positioning suggest a mid-tier market with moderate brand recognition. Industry benchmarks for similar stores indicate that organic search typically accounts for 40–50% of total traffic, paid search for 10–15%, and the remainder from direct, social, and referral sources. Given the store's visible social media activity and likely ad spend, paid traffic is estimated at 5,000 monthly visitors. Organic traffic is estimated at 15,000, reflecting moderate SEO visibility and domain authority for a niche brand. Total monthly traffic is estimated at 35,000, aligning with typical traffic composition for stores of this size and vertical. The conversion rate of 2.8% is in line with apparel ecommerce benchmarks. Average order value is estimated at $80, based on product pricing and typical bundling behavior. Monthly revenue is calculated as total traffic multiplied by conversion rate and average order value. The primary currency is USD, as the store targets international customers and lists prices in USD. The store operates in the Apparel & Accessories industry, specifically focusing on retro sports kits.