jellyfishlamps.com revenue estimates

Analysis based on reliable SEO data indicating 693 monthly organic search visitors. The store (jellyfishlamps.com) is an Australian-owned ecommerce operation selling JINX Luminous Jellyfish lamps, established since 2016 with 170,000+ customers. Paid search traffic estimated at 26% of organic volume (180 visitors), a conservative ratio for niche home décor products with established organic presence. Total traffic calculated assuming typical ecommerce composition: organic 56%, paid 15%, direct 18%, referral 8%, social 3%, yielding approximately 1,240 monthly visitors. The store positions as a premium product in the novelty lighting category, with a single primary product (jellyfish lamp) priced in the $80-150 AUD range based on product specifications (36cm height, 18 LEDs, extended warranty, premium build quality). Conversion rate estimated at 1.8%, slightly above industry benchmarks (1.5-2%) due to strong product differentiation, established brand recognition, extensive customer base, and Australian market focus with loyal repeat customers. Average order value estimated at $85 USD (~$130 AUD), accounting for single-unit purchases plus occasional accessory add-ons mentioned on the website. Monthly revenue calculated as: 1,240 visitors × 1.8% conversion rate × $85 AOV = $18,500 USD. Primary currency set to AUD reflecting the store's Australian ownership, design, and likely target market, though USD conversion provided for international reference. Industry categorized as Home Décor & Novelty Lighting based on product positioning as a mood lamp and decorative accent piece rather than functional lighting.