purya.de revenue estimates

Estimates were derived using a combination of web research, industry benchmarks, and ecommerce performance metrics. The store purya.de operates in the beauty and personal care vertical, offering premium skincare and wellness products primarily to a German-speaking audience. Based on the product pricing, brand positioning, and website maturity, the store is considered mid-tier with moderate brand recognition. Industry benchmarks for beauty ecommerce sites indicate an average conversion rate of 2.5-3.5%, and an average order value of EUR 70-90. The primary currency is EUR, as all pricing and checkout options are in euros. Organic search traffic was estimated by analyzing typical SEO visibility for mid-sized beauty brands in Germany, referencing industry benchmarks for organic share (typically 40-50% of total traffic for established stores). Paid search traffic was estimated at 15-20% of total traffic, consistent with industry standards for brands investing in Google Ads and social advertising. Direct, social, and referral traffic were estimated to make up the remainder, based on typical traffic composition for similar stores. Monthly revenue was calculated by multiplying total traffic by conversion rate and average order value, then converting to USD using the current exchange rate. These estimates are based on publicly available data, industry benchmarks, and ecommerce performance metrics for comparable stores in the beauty sector.