wereflawed.myshopify.com revenue estimates

Estimates were derived using a combination of industry benchmarks, ecommerce performance metrics, and web research. The store was identified as operating in the fashion and apparel vertical, which typically sees average conversion rates between 1.6% and 1.9% for standard stores, but higher-performing or niche brands can achieve 3% or more. Based on product pricing, brand positioning, and observed marketing activity, the store appears to be a mid-tier to premium brand with a strong digital presence, suggesting a conversion rate above the industry average. The average order value was estimated by analyzing product price points and typical basket sizes for similar fashion retailers. Industry benchmarks indicate that fashion stores often have an AOV in the $80–$120 range. Total monthly traffic was estimated by referencing typical traffic composition ratios for fashion ecommerce sites: roughly 35% organic, 25% paid, and 40% direct/social/referral. Organic and paid search traffic were calculated accordingly. Revenue was derived by multiplying total traffic by the estimated conversion rate and average order value. The primary currency was confirmed as USD based on website checkout and pricing display. Geographic focus appears to be North America and Europe, with a strong emphasis on social and influencer-driven marketing, which is common for fashion brands in this segment. No direct SEO or analytics data was available, so all figures are based on publicly available data, industry averages, and logical inference from observed store characteristics.