How Jokers Costume Mega Store got 22,000 products found online

Here's what we did for Jokers Costume Mega Store. They had 22,000 products that weren't performing well in search, and manually optimizing each one would have taken forever. So we set up automated keyword tracking across their entire catalog to identify which search terms were actually driving conversions for each product.

The system connects directly with their Google Search Console data, so we're not guessing about what works. We track real performance metrics like traffic, conversions, and sales for every product. When we spot a keyword that's driving results for similar products, the system automatically applies those insights across the catalog.

Once we identify the top-performing keywords for each product, ConvertMate rewrites the product descriptions, meta titles, and meta descriptions automatically. This isn't just keyword stuffing though. The new copy follows Google's click-through rate best practices, which means the titles and descriptions are written to actually get people to click when they see them in search results.

The product descriptions themselves get a complete makeover too. Instead of generic manufacturer copy, each description now includes the keywords that real customers use when they're ready to buy. This helps the products rank better organically, but more importantly, it makes the pages more engaging when people land on them. The descriptions actually speak to what customers are looking for.

The whole system runs continuously in the background. As search trends change or new products get added, the optimization keeps updating automatically. This means Jokers doesn't have to worry about their SEO getting stale or falling behind competitors who are actively optimizing their content.

Jokers Costume Mega Store needed a scalable solution to optimize their 22,000 online products for AI and search engines. Mark wanted a tool that could automate keyword research, improve on-page elements, and reduce the store’s reliance on Google Ads to save profit margins.

Here's what happened when Jokers Costume Mega Store started using ConvertMate. Mark needed to optimize 22,000 products for search engines and AI shopping assistants - that's a massive catalog that would take forever to handle manually. ConvertMate automated the whole process, rewriting meta titles and descriptions across their entire inventory.

The results were pretty solid. Their click-through rates improved because people could actually find what they were looking for in search results. More importantly for Mark's bottom line, organic traffic increased enough that he could cut back on paid ads - which directly improved their profit margins. When you're running a costume store with seasonal spikes, every dollar you save on advertising goes straight to profit.

Now their product pages actually work for them in search results instead of getting buried. Mark can focus on running his business instead of constantly tweaking product descriptions and worrying about whether Google can understand what he's selling.