allureis.com revenue estimates

Estimates derived from industry benchmarks for small to mid-sized ecommerce stores in the beauty vertical, where organic search typically accounts for 25-30% of traffic, paid search 15-20%, direct 20%, social 15%, and referrals 15-20%, adjusted for a new or low-maturity domain with limited SEO visibility based on ecommerce performance metrics. Total traffic estimated at low end (5,000 monthly visitors) due to absence of strong brand recognition and domain authority indicators from web research on similar niche sites. Conversion rate of 2.5% aligns with beauty industry averages for premium-positioned stores. Average order value of $75 inferred from typical product pricing in beauty (skincare, cosmetics mixes around $50-100) per ecommerce benchmarks. Monthly revenue calculated as total traffic × conversion rate × AOV ($5,000 × 0.025 × $75 = $25,000), assuming USD as primary currency for US-focused beauty ecommerce. Geographic focus assumed North America based on vertical norms; store maturity positioned as emerging given lack of widespread mentions.