lucasdrylabs.co.nz revenue estimates

The estimates for lucasdrylabs.co.nz were derived using a combination of industry benchmarks, ecommerce performance metrics, and web research. The store operates in the Home & Garden sector, which is the largest online retail category in New Zealand, according to industry benchmarks. Based on typical traffic composition for small to mid-sized ecommerce stores in this vertical, organic search is estimated to account for roughly 48% of total traffic, paid search for 12%, and the remainder from direct, social, and referral sources. This aligns with publicly available data on traffic distribution for similar stores. The conversion rate is set at 2.0%, which is in line with average ecommerce conversion rates for the Home & Garden industry, as reported by industry benchmarks. The average order value is estimated at $100 USD, based on product pricing observed on the site and typical basket sizes for comparable stores. Monthly revenue is calculated by multiplying the total monthly traffic by the conversion rate and average order value. The primary currency is New Zealand Dollar (NZD), as the store is based in New Zealand and targets local customers. The store's domain authority and SEO visibility are considered moderate, given its niche focus and limited brand recognition outside its local market, which supports the estimated traffic levels.