soccerjerseyil.com revenue estimates

Estimates derived from industry benchmarks for niche ecommerce stores in sports apparel, where small to mid-tier sites typically generate 5,000-15,000 monthly visitors based on ecommerce performance metrics. Traffic composition assumes standard ratios for apparel verticals: 30% organic, 20% paid search, 25% direct, 15% social, and 10% referral, adjusted downward for low domain authority and limited brand recognition indicated by web research showing no major visibility in top SEO tools. Organic and paid traffic scaled from average benchmarks for new or maturing stores (under 2 years old) with moderate trust scores. Conversion rate of 2.5% aligns with industry averages for fashion/sports ecommerce (1.5-3.5%). Average order value estimated at $80 from typical soccer jersey pricing ($50-120 range) in budget market positioning, confirmed via general web research on similar stores targeting global audiences with USD checkout. Monthly revenue calculated as total traffic × conversion rate × AOV. Geographic focus appears broad (international shipping common in sector), with no premium positioning, leading to conservative traffic and revenue projections for a store with good safety rating but low SEO visibility.