Webflow to Adobe Commerce Migration Guide

Begin by conducting a thorough audit of your Webflow site to identify all content, assets, and functionality that needs migration. Export your CMS data using Webflow's CSV export feature for basic structured data like products, blog posts, and collections. Manually document custom interactions, animations, and complex layouts as these cannot be automatically exported. Create a comprehensive inventory of all images, videos, and other media assets hosted on Webflow.

Set up your Adobe Commerce Cloud or on-premise environment based on your enterprise requirements. Configure the basic store settings including store view, website scope, and multi-store configuration if needed for international operations. Install and configure essential enterprise modules such as B2B features, advanced reporting, and customer segmentation. Set up your development, staging, and production environments following Adobe Commerce best practices.

Select an enterprise-grade Adobe Commerce theme that aligns with your brand requirements or plan for custom theme development. If migrating from a highly customized Webflow design, you'll likely need custom theme development to match your existing visual identity. Configure the theme's basic settings, color schemes, and layout options. Begin implementing custom CSS and template modifications to recreate your Webflow design elements within Adobe Commerce's theme structure.

Structure your product catalog in Adobe Commerce by creating appropriate categories, attribute sets, and product attributes that match or improve upon your Webflow product organization. Transform your Webflow product data into Adobe Commerce's required CSV format, ensuring all product information including SKUs, descriptions, pricing, and inventory levels are properly formatted. Import products using Adobe Commerce's native import functionality or custom import scripts for complex product relationships and bundled products.

Export customer data from Webflow (if available through forms or third-party integrations) and prepare it for Adobe Commerce import. Create customer groups and segments in Adobe Commerce to support your B2B requirements and pricing strategies. Import customer data including contact information, order history (if applicable), and customer group assignments. Configure customer account features such as wishlists, address books, and company accounts for B2B functionality.

Configure Adobe Commerce's payment methods to match or expand upon your current Webflow payment options. Set up enterprise payment gateways such as PayPal Commerce Platform, Stripe, or specialized B2B payment methods like purchase orders and credit terms. Configure payment method restrictions based on customer groups, geographic regions, or order amounts. Test all payment methods thoroughly in the staging environment to ensure proper transaction processing and security compliance.

Configure Adobe Commerce's shipping methods to support your fulfillment strategy, including flat rate, table rate, and carrier-specific shipping options. Set up integrations with shipping carriers like UPS, FedEx, or DHL for real-time rate calculation and tracking. Configure shipping restrictions based on product types, customer groups, or geographic regions. Implement advanced shipping rules for B2B scenarios such as freight shipping, pickup options, or negotiated rates.

Configure Adobe Commerce's tax settings to handle your business's tax requirements, including sales tax, VAT, and other regional tax obligations. Set up tax classes for different product types and customer groups, ensuring compliance with various jurisdictions where you operate. Configure tax calculation rules based on shipping address, billing address, or customer location. Implement tax exemption handling for B2B customers and integrate with tax calculation services like Avalara or Vertex if needed for complex tax scenarios.

Migrate your Webflow content including pages, blog posts, and media assets to Adobe Commerce's CMS system. Recreate static pages using Adobe Commerce's page builder or custom templates, ensuring content formatting and media elements are properly preserved. Set up Adobe Commerce's blog functionality if you're migrating blog content from Webflow. Configure CMS blocks and widgets to replicate dynamic content areas and calls-to-action from your Webflow site.

Analyze your Webflow site's URL structure and plan the corresponding URLs in Adobe Commerce to maintain SEO value. Create a comprehensive redirect mapping document that covers all existing URLs including product pages, category pages, blog posts, and static content. Implement 301 redirects using Adobe Commerce's URL rewrite functionality or server-level redirects for complex scenarios. Set up canonical URLs and ensure proper URL key formatting throughout the site.

Identify and implement Adobe Commerce extensions and integrations to replace Webflow's third-party connections and custom functionality. Set up essential enterprise integrations such as ERP systems, CRM platforms, email marketing tools, and analytics tracking. Configure Adobe Commerce's API connections for headless commerce scenarios or custom integrations. Install and configure necessary extensions for enhanced functionality like advanced search, product recommendations, or customer service tools.